The Only

ECOMMERCE GROWTH COURSE

You Need Right Now

If you're winging it, feel overwhelmed and struggling to increase your online sales, and want to turn things around, you're in the right place.

I've Been where you are

Pouring your heart and soul into your eComm brand, but stuck doing under $20k months.​

Hustling harder than ever, yet your sales remain frustratingly inconsistent.​

You're watching other eComm brands crush it, wondering why you aren't​

The overwhelm and uncertainty is creeping in and it's overshadowing your passion.​

You're going at it alone and no-one really gets the challenges you're facing let alone how to solve them​

It just doesn't seem that fun anymore​

What if we could change all of that?

I WILL LET YOU IN ON

two secrets

The First Is That . . .

I wanted to give up on my eCommerce business multiple times. I was burning the midnight oil and sales were still slow. This went on for two years. It wasn't what I had dreamed of.

But then I realised eCommerce is just one big system, and inside it are formulas to help grow.

You just need to know what that is, and how to tailor it to your business.

When I figured this out, I shifted my focus and my online store sales increased by 222% in less than a year. I moved from my garage at home into a 300sqm warehouse and I had an incredible team.

Want to know the most surprising part? I actually did less work. It almost felt fraudulent, but it was 100% legit.

Secret 1 on how I build my eCommerce business
Secret 2 on how I build my eCommerce business

The Second Secret is. . .

Most eCommerce brands are focusing on the wrong things and that's why they're stuck.

I'm going to teach you exactly how to get unstuck and take your eComm brand from single sales digits into the $10k, $20k, $50k+ months.

I'm not going to tell you to "spend money to make money" or ask you to hand over your soul to social media. Nope.

Through The eCommerce Growth Course, I will teach you a proven framework with actionable steps, tools and support so you can stop winging it and crush it with confidence.

I WILL LET YOU IN ON

two secrets

Secret 1 on how I build my eCommerce business

The First Is That . . .

I wanted to give up on my eCommerce business multiple times. I was burning the midnight oil and sales were still slow. This went on for two years. It wasn't what I had dreamed of.

But then I realised eCommerce is just one big system, and inside it are formulas to help grow.

You just need to know what that is, and how to tailor it to your business.

When I figured this out, I shifted my focus and my online store sales increased by 222% in less than a year. I moved from my garage at home into a 300sqm warehouse and I had an incredible team.

Want to know the most surprising part? I actually did less work. It almost felt fraudulent, but it was 100% legit.

Secret 2 on how I build my eCommerce business

The Second Secret is. . .

Most eCommerce brands are focusing on the wrong things and that's why they're stuck.

I'm going to teach you exactly how to get unstuck and take your eComm brand from single sales digits into the $10k, $20k, $50k+ months.

I'm not going to tell you to "spend money to make money" or ask you to hand over your soul to social media. Nope.

Through The eCommerce Growth Course, I will teach you a proven framework with actionable steps, tools and support so you can stop winging it and crush it with confidence.

WHAT WOULD IT MEAN IF ...

  • You made more than $10k - $50k in sales every month​

  • You replaced guesswork with guidance from someone who has actually been in your shoes​

  • You did less work, but made more money​

  • You were fully in control of your business instead of flailing about, Googling everything

  • You didn't need to worry about finances and experienced freedom in your business​

  • You felt the same passion and excitement that was there at the start of your eComm journey​

INTRODUCING

The eCommerce Growth Course

A self paced course that will give you the clarity and confidence to take your sales from sluggish to supercharged without needing an agency.

It's like a caffeine hit for your business. ​

DON'T JUST TAKE MY WORD FOR IT

see what my students have to say . . .

"I was floundering along in business ... doing The eCommerce Course was the best thing I did. My conversion rate increased significantly, my sales more than doubled on the website. Honestly, I can put it all down to doing the course."

Livvy Buys
OLIVE & PAGE

"Before taking the eCommerce course, I needed to gain more knowledge of what I should look at to increase my sales. I was very new to ecommerce and learned so much. The course is fantastic. Chloe is very knowledgeable on all things ecommerce. She structured everything so clearly and made everything much easier to understand. Since I started, I have started to see a slight increase in my AVO and conversion rate. I am so much more confident in knowing the types of things I have to do in order to keep improving. Chloe is an SME in all things eCommerce. I would happily recommend this course to others."

Alesha Losua
BOUTIQUE BOX CO

"Chloe is simply incredible, and my business wouldn’t be where it is today without her. The results were almost instant and worth the investment 10x over.

Em Fountaine

POM POM FLORALS

"The tangible results speak for themselves – since implementing Chloe's suggestions, I've witnessed a noticeable increase in traffic and sales from my website and social platforms.

Bex Howie

FUNK MONGER

"Chloe is a class act and really knows what works in the e-commerce world. Her knowledge of the latest apps, social media trends and marketing tools are impressive. We admire her passion to help women in business and her ability to tell (and sell) a story through marketing and social channels. We feel lucky to have Chloe working alongside us, she’s such an asset!"

Katie Chapman
LITTLE KOHA

"Before completing the e-Commerce course with Marketing Cafe, I was stuck and wanted to give up every other week (I actually did once). The course has made a huge difference to how I feel about my business and has given me motivation to follow the recommendations in the course to grow my business. There are so many valuable lessons and I already see an increase when I look at my data. I would love to work with Chloe in the future, and I would enrol in another course too."

Nalisha Rama
LITTLE GIFTIES

WHAT IS INSIDE?

The Ecommerce Course Module 1

Module One

WHERE ARE YOU

NOW?

Get clarity on where you need to focus your time using my SCALE Framework and set the foundations so you're ready to take on more sales.

The Ecommerce Course Module 2

Module Two

Is your brand LANDING?

Get your brand messaging crafted in a way that resonates with your audience so you can stand out in a saturated market.

The Ecommerce Course Module 3

Module Three

Turn Browsers into Buyers

This module is all about transforming your website into a high converting machine that turns browsers into paying customers.

The Ecommerce Course Module 4

Module Four

Get QUALITY Traffic

Learn what traffic driving strategies are right for your products so you can get more of your ideal customer coming to your website and less window shoppers. Includes a BONUS Meta Ads Training.

The Ecommerce Course Module 5

Module Five

MAKE MORE,

DO LESS

This is where the rubber meets the road. We uncover how you can get customers to spend more when they're shopping with you already, and how to keep them coming back for more. Includes a BONUS Klaviyo training.

The Ecommerce Course Module 6

Module Six

MARKETING STRATEGY

Throughout the course, you'll be crafting your own eCommerce Marketing Strategy and 90 Day Action Plan so you walk away with a clever roadmap to reach your sales goals.

You Will Also Get Access To Three Bonuses

The ecommerce course bonus 1

BONUS #1

ECommerce Toolbox

Get all the templates, calculators, scripts and guides you need to fast track growth.

The eCommerce Bonus 2

BONUS #2

Profitable Products

A bundle of goodness to ensure you're squeezing the most profit out of your products.

The eCommerce Bonus 3

BONUS #3

ChatGPT for eComm

How to save time using ChatGPT specifically for eCommerce growth without anyone knowing.

Hey, I'm Chloe

7-figure eCommerce Coach

I'm an eCommerce geek and I'm wildly passionate about helping women turn their online stores into a place of Profit and Passion.

I spent the past six years scaling a “side hustle” from just $200 in the bank to $1Million in annual revenue before selling the business to have my second child. That business is still thriving today.

I also have 15 years' experience in digital marketing, communications and journalism.

I'm not like other coaches.

What makes me different is that I've actually been where you are. I've walked the talk. I'm not regurgitating theory that can be found on Google, I'm sharing first-hand knowledge of what it's like to build, grow and scale a 7-figure business.

I'm on a mission to share my expertise and experiences to help other eComm owners become more profitable so they can live their dream lives.

Join Today For $1200 and Get Lifetime Access

$1200 ONE PAYMENT

  • Online course with six modules and dozens of video lessons

  • Bonus tutorials on how to run successful Meta Ads and Klaviyo email marketing

  • Custom ChatGPT Bots that save you time and money

  • Templates, scripts, calculators

  • 3 x Bonuses (valued at $500)

  • Lifetime access, plus all updates

Have a Question

FREQUENTLY ASKED QUESTIONS

WHEN DOES THE COURSE START?

The course is self-paced so you can start it straight away! Once purchased, you will be sent a log-in and you can start when it suits you.

HOW MUCH TIME DO I NEED TO COMMIT EACH WEEK?

You're busy! I totally get it. I  recommend allowing 1-2 hours per week to complete the lessons.

WHY DID YOU CREATE THE COURSE?

If this course was available when I was experiencing slow sales in my eComm business (the first 2 years), I wouldn't have made all the mistakes I did or wasted thousands on ads that didn't work. I genuinely do not want to see other female eComm owners go through that, so I'm handing it to you on a silver platter because everyone deserves freedom and flexibility in their lives. 

DOES THIS COURSE TEACH YOU HOW TO RUN ADS?

Yes, this course will teach you when to set up and start using Facebook and Instagram ads in your business. It does not teach Google Ads as this is a highly specialised areas that requires a course dedicated to just Google Ads. 

$1200 ONE PAYMENT

  • Online course with six modules and dozens of video lessons

  • Bonus tutorials on how to run successful Meta Ads and Klaviyo email marketing

  • Custom ChatGPT Bots that save you time and money

  • Templates, scripts, calculators

  • 3 x Bonuses (valued at $500)

  • Lifetime access, plus all updates

Where you'll find the finest blend of creative ideas, strategic thinking

and execution techniques that get results.

© 2026 All Rights Reserved by Chloe Johnson.